We are quickly approaching the 3rd Quarter of 2020, and as businesses begin to re-open their doors, communication and marketing have become increasingly important. “Business owners and local companies need to make sure they are doing everything they can to be in front of their employees and customers right now. Communicating their return and ‘healthy-at-work’ plan is crucial”, stated Charles Thompson, Business & Development Manager at Studio46 Media.
According to Zenith’s Online Video Forecasts 2019 report, “the average person will spend 100 minutes each day watching online video in 2021”. As presented in the Zenith ROI report, the amount of time folks spend online has grown quickly and we will continue to see this number increase. With the various media platforms available, like Facebook, YouTube, Instagram, Twitter, and many others, it is no secret that social media and video, respectively, have become a staple of our everyday lives. If you login into your favorite social media platform right now, chances are that most posts you see are in fact, videos.
As you prepare your message and communication plan, Studio46 Media recommends you consider communicating with your audience through video. Communicating through digital media makes it much easier to interact and present to new and existing customers and your employees. Additionally, video allows you to be concise and capture viewer’s interest in the matter of a few seconds.
Here at Studio46 Media, with more than a century worth of experience combined, we’re poised to help businesses of all sizes, here locally in Lexington, KY, regionally, and nationally. We have a team of industry experts, the technology to capture your message, and the ability to effectively communicate to your audience. The sky is the limit on what type of videos can be produced. You may consider topics and how they relate to your business such as, safety & training, marketing, or hosting a virtual live event, all of which can be created through video production.
It is undeniable, video marketing is the most effective type of medium for communicating your message and promoting your service. Here at Studio46 Media, we are prepared to discuss your upcoming project while keeping your budget in mind.
Are you using video marketing in your business strategy? Contact us if you are interested in learning more. We are ready to help you and your business today!